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Superfridge |
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A Full Service In-Store Advertising Program |
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Advertising... in the store,
where people are buying. |
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Available Everywhere!
• Units in more than 3,300 stores
• Units in more than 50 markets
• Nationwide Advertising
• 2- and 4-week Promotions
• More than 30 Retailers
• Largest In-Store Advertising Space Available
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Merchandiser Responsibilities
Merchandisers make 4 visits to every store during each two-week promotion period.
Visit #1: Set-Up
- Check in with store personnel
- Check to be sure the mode switch is on the correct setting
- Remove the previous promotional product
- Relocate the previous promotional product as directed
- Prepare and stock the display case
- Scan product for current price
- Display current price
- Prompt for reorders
- Sign the visit card
- File visit report
Visit #2: Follow-Up
- Check in with store personnel
- Prepare the display case
- Scrape any frost
- Replace the POS and price card as necessary
- Stock the display case
- Prompt for reorders
- Sign the visit card
- File visit report
Visit #3: Follow-Up
- Check in with store personnel
- Prepare the display case
- Scrape any frost
- Replace the POS
- Scan product for current price
- Replace price card if necessary
- Stock the display case
- Prompt for reorders
- Notify the FFM or DM about the upcoming promotion and prompt for new product
- Sign the visit card
- File visit report
Visit #4: Follow-Up
- Check in with store personnel
- Stock the display case
- Sign the visit card
- File visit report
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